Known supporters
284.6k
+18.4%Sandbox
Across recorded segments
Club intelligence
Turn supporter signals into stronger seasons.
A connected view of fan growth, sentiment, engagement, markets, revenue and content—built to help club teams decide what to do next.
Recorded sandbox · not liveStatic snapshot 08 Nov 2026 · 09:00 UTC
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Freshness: fixed recorded snapshot · 08 Nov 2026 · 09:00 UTC · no refresh scheduledIllustrative values
New fans in period
24.3k
+12.6%Sandbox
Compared with previous period
Meaningful engagement
8.7%
+1.9 ptsSandbox
Quality interactions, not impressions
Attributed revenue
£184.2k
+21.8%Sandbox
Illustrative sandbox attribution
Fan growth
Known supporter base and meaningfully engaged fans over time.
| month | Known supporters | Engaged fans |
|---|---|---|
| Dec | 226.4k | 68.2k |
| Jan | 231.8k | 71.4k |
| Feb | 238.2k | 75.8k |
| Mar | 241.7k | 79.2k |
| Apr | 248.9k | 83.4k |
| May | 254.1k | 87.1k |
| Jun | 259.6k | 92.6k |
| Jul | 264.8k | 98.4k |
| Aug | 269.3k | 103.7k |
| Sep | 275.9k | 112.8k |
| Oct | 280.4k | 121.6k |
| Nov | 284.6k | 132.4k |
Supporter sentiment
Share of classified supporter conversations in the sandbox sample.
| Category | Conversation share |
|---|---|
| Positive | 68% |
| Neutral | 22% |
| Needs attention | 10% |
Engagement by channel
Meaningful interaction rate by owned and social channel.
| channel | Engagement rate |
|---|---|
| Club app | 12.4% |
| 9.8% | |
| Community | 8.6% |
| Social | 6.9% |
| Matchday | 11.2% |
Revenue signals
Monthly attributed revenue by stream, shown in thousands of pounds.
| month | Ticketing | Memberships | Commerce |
|---|---|---|---|
| Dec | £42k | £18k | £22k |
| Jan | £45k | £19k | £24k |
| Feb | £48k | £22k | £21k |
| Mar | £51k | £24k | £27k |
| Apr | £49k | £26k | £29k |
| May | £58k | £28k | £32k |
| Jun | £61k | £30k | £35k |
| Jul | £64k | £31k | £38k |
| Aug | £69k | £35k | £39k |
| Sep | £72k | £38k | £44k |
| Oct | £78k | £41k | £48k |
| Nov | £84k | £46k | £54k |
Market opportunities
Compare supporter scale, momentum and commercial potential by market.
| Market | Supporters | Growth | Sentiment | Opportunity |
|---|---|---|---|---|
| United Kingdom | 126.4k | 11.2% | Positive | Renewals |
| Spain | 58.2k | 18.6% | Positive | Membership |
| United States | 54.8k | 24.8% | Very positive | Watch parties |
| Japan | 28.1k | 31.4% | Positive | Localized content |
| Germany | 17.1k | 8.4% | Neutral | Re-engagement |
Recorded sandbox rows · 5 of 5 shown · no live source
Content performance
Recorded content outcomes with channel, audience and conversion context.
| Content | Channel | Market | Reach | Engagement | Conversion |
|---|---|---|---|---|---|
| Academy: the next generation | Club app | United Kingdom | 88.4k | 13.8% | Membership |
| Derby-day voices | Community | Spain | 64.2k | 11.2% | Registration |
| Inside preseason | Social | United States | 126.8k | 8.9% | Video views |
| Tokyo supporter story | Japan | 22.4k | 16.4% | Merchandise | |
| Matchday rituals | Matchday | United Kingdom | 41.8k | 14.1% | Ticketing |
Recorded sandbox rows · 5 of 5 shown · no live source
No live data source connected
This empty state is intentional: every visualization above uses recorded sandbox data. A verified workspace and server-authorized integration are required before live insights can appear.
Review workspace verificationFET AI · sandbox output
Recommended next moves
Explainable, human-reviewable suggestions generated from the recorded sandbox—not live automated decisions.
High potential
Build a Japan localization pilot
High growth and strong response to supporter stories suggest testing a four-week Japanese content series with membership as the primary outcome.
PlannedREVIEW REQUIRED
High potential
Reconnect neutral matchday attendees
Create a post-match feedback journey for local supporters with neutral sentiment, then route service issues to the relevant club team.
Quick winREVIEW REQUIRED
Medium potential
Shift Gen Z creative toward community
US short-form reach is strong; test a community prompt designed to convert viewers into registered fan-community participants.
Quick winREVIEW REQUIRED
Recommendations are prerecorded examples generated for this sandbox and are not live AI inferences.